Youtube is the worlds leading site for home video’s with millions of views and videos uploaded each year. Youtube is the second largest search engine in the world, this is very helpful for marketers who wish to use youtube as a marketing site in order to get customers interacting with their products. The drink company Desperados have done this brilliently with their youtube videos. http://www.youtube.com/watch?v=l4m6Or1cHEA.
Tip Ex have also done this brilliently with their adverts on youtube with the bear. http://www.youtube.com/profile?annotation_id=annotation_980821&feature=iv&user=tippexperience&src_vid=4ba1BqJ4S2M
Marketers are using youtube more and more nowadays in order of getting customers to interact with their brand via the internet. In my opinion its only beging to start in terms of marketers using this site in order to get people interacting with their brand. in the future we are going to see much more of this, and i am very excited to see what will come out next in terms of video interaction on youtube. With this there are no real limites and the marketer can go as far as their imagionation allows them.
Youtube is also a free site. All you have to do is register for it and then you can post and watch as much videos as you want. This is a good thing for busniss’s and marketers that they can use the site free of charge this allows them to interact with people for free which is a great positive for business’s.